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"How can we bring stupid into the smart world?" Diesel "Be Stupid" came up with a downloadable application for Mac and P...

See how Lacta, the leading milk chocolate brand in Greece, managed to grow its Facebook page into the most popular of any brand in the count...

Ikea has come up with a desktop application that allows you to finally stop the chaos on your desktop and let you organize e-folders on your...

In this case the format is the message. "The WWF format is a PDF that cannot be printed out. It’s a simple way to avoid unnecessary pr...

How could they get Americans to question just how far they were willing to go to be safe? A mettalic ink that displays messages on the sca...

This campaign made chocolate ROM the first brand that had the courage to test and play with people’s national ego on a national scale. With...

This integrated campaign, is designed to create a new form of social networking, based on sharing the inspiration behind photographs. Cre...

Levi’s game enabled by online and mobile interaction. Pairs of Levi’s have been released onto the streets of Sydney and Melbourne worn by Le...

A good idea to let people personally promote your product! Sometimes you just need to use existing social media platform functions to engag...

"Walk on water viral campaign" The brand: Hi-Tech Infinity. Product: waterproof shoes When I saw the video on YouTube “Walk on wat...

A message for you: I'm open for a challenging job wherever there will be a position that will meet my passion and abilities. If you nee...

Do you know what a tongue cleaner is? It's a gadget to clean tongue, preventing bad breath. Here's a super cool example how to make...

Or the new tactic to make videos stand out from the crowd.  Not a long time ago Internet was full of articles about viral marketing tips. M...

How reliable is Twitter as a source of information, especially when other media channels are sleeping? Twitter itself is saying that they a...

"My Starbucks Idea" is the site of Starbucks where Internet users all around the world can register and post their ideas about ho...

 OR "engagement with customers  nowadays is the key aspect of success" I want to share a good example how to use the social me...

 or "Sometimes the most unbelievable strategy works the best"' When company launch a new medicine or new formula, they have p...

This article is about my experience and thoughts about this hard job- working in the TEAM. It’s about how person should or shouldn’t act wi...

OR " A fantastic tool to use in a viral marketing" In this article I will share an information what is "stop motion", wh...

OR  “Let burglars know that you are not at home” When today I was posting a tweet on my twitter account, I noticed a new feature. The idea ...

"The railroads did not stop growing because the need for passenger and freight transportation declined. that grew. The railroads are i...

Diesel, the international jeans brand, a couple months ago launched a campaign “Be Stupid” and opinions about this campaign are very differ...

From all the books I have red about brand development, advertising and  marketing, one of my favourite one is "Brandchild" by Mar...

The most important rule I learned working for a project for sustainable fashion is following: want to sell sustainable product, don’t menti...

My  experience with the ''Internet 3 Italia"  as a customer is a priceless example how company shouldn't communicate with ...