Adverti(SING)ing girl

"The railroads did not stop growing because the need for passenger and freight transportation declined. that grew. The railroads are i...

Diesel, the international jeans brand, a couple months ago launched a campaign “Be Stupid” and opinions about this campaign are very differ...

From all the books I have red about brand development, advertising and  marketing, one of my favourite one is "Brandchild" by Mar...

The most important rule I learned working for a project for sustainable fashion is following: want to sell sustainable product, don’t menti...

My  experience with the ''Internet 3 Italia"  as a customer is a priceless example how company shouldn't communicate with ...

As I promised, here are examples of advertising messages based on Maslow’s pyramid needs. So, the first level reflects on basic needs. My ...

     Yesterday evening I was absolutely amazed by the teacher and information she gave us! Her name is Serena Sala and for over 20 years s...

The basis of Maslow's theory of motivation is that human beings are motivated by unsatisfied needs, and that certain lower needs need to...

Till the Music Business (tough by F.Selden) lesson on Friday I was absolutely sure, that virus marketing is one of the best advertising way...

At the university we discussed things about „word of mouth” marketing power and also about the topic „green attitude” . Now it’s stylish t...

I wanted to study in Italy due to several reasons. During my studies in this program I will have a wonderful opportunity to immerse myself i...

Hi everyone! I'm a girl from a small country full with nice people- Latvia. I have been actively and productively studying full time at ...